1960s – 70s

The sixties and seventies saw two historic milestones that have made us the business we are today.

In 1962 Bettys purchased C.E. Taylor & Co – a Yorkshire based café chain and local tea and coffee merchant. And fifteen years later Yorkshire Tea filled teapots for the very first time.

Charles Taylor portrait. In 1962 Bettys purchases C. E. Taylors, a tea and coffee business established by Charles Taylor in 1886.

Blended in Yorkshire to Suit Yorkshire People and Yorkshire Water

…our first Yorkshire Tea strapline

Bettys 1960s logo. In 1965 Bettys loses its apostrophe. The exact reason why is long forgotten.